Strengthening the Regional Image

Oct 13, 2025 by sorusgentrification.com 48 views

MMTC Convention & Exhibition Center: A Beacon of Green Architecture in Deli Serdang

As the world continues to grapple with the challenges of climate change, sustainable development, and environmental degradation, the importance of green architecture cannot be overstated. In the context of Deli Serdang Regency, the construction of the MMTC Convention & Exhibition Center presents a unique opportunity to showcase the principles of green architecture and create a building that not only meets international standards but also sets a new benchmark for sustainability.

The Need for a Convention & Exhibition Center in Deli Serdang

Deli Serdang Regency has experienced significant economic and tourism growth in recent years, making it an attractive destination for meetings, incentives, conferences, and exhibitions (MICE) activities. However, the availability of convention and exhibition centers that meet international standards is still limited in the region. The construction of the MMTC Convention & Exhibition Center is a response to this need, aiming to increase the competitiveness of Deli Serdang in the global arena.

The Principles of Green Architecture

The MMTC Convention & Exhibition Center design adopts the principles of green architecture, which prioritize the use of natural resources, minimize waste, and promote energy efficiency. The design focuses on the following key elements:

*** Natural Lighting: **The use of large windows and strategic openings to optimize natural sunlight, minimizing the need for electric lights and reducing energy consumption. *** Secondary Skin: **The application of secondary skin, such as pergolas or canopies, to reduce the intensity of sunlight and control room temperature, thereby reducing the need for air conditioning. *** Interior Paint Color: **The use of bright colors on interior paint to reflect light and create a lighter atmosphere, reducing the need for artificial lighting. *** Vegetation Around: **The arrangement of vegetation around the building to provide shade and promote natural air cooling, creating a cooler microclimate around the building.

Advantages of the MMTC Convention & Exhibition Center

The MMTC Convention & Exhibition Center, designed with green architecture principles in mind, offers several advantages, including:

Energy Efficiency: **Lower energy consumption, reducing operational costs and carbon emissions. *** A Healthy Environment: **Fresh and healthy air, thanks to the use of natural lighting and good ventilation. *** Strengthening the Regional Image: **Demonstrating Deli Serdang's commitment to sustainable development and increasing the attractiveness of the region.

Functional and Large Capacity Design

The MMTC Convention & Exhibition Center has a total area of 22,600 m2, with the following space capacity:

*** Convention Room: **Large space: 3,000 people, Small space: 1,500 people *** Exhibition Room: **Large space: 1,500 people, Small room: 750 people

Meeting Room: **Type A: 100 people, Type B: 50 people, Type C: 25 people

Design Methodology

To achieve the ideal design concept, the designer team employed several methods, including:

*** Location Survey: **Studying geographical conditions and the environment around the MMTC complex. *** Data Collection: **Collecting information through observation, documentation, and literature study. *** Comparative Study: **Analyzing a project similar to the theme of Green Architecture to get inspiration and reference.

A New Landmark for Deli Serdang

With its concept of green architecture and complete facilities, the MMTC Convention & Exhibition Center has the potential to become a new landmark in Deli Serdang. This building not only serves as a center for MICE activities but also reflects Deli Serdang's commitment to realizing sustainable development. With this Convention & Exhibition Center, Deli Serdang can take a significant step towards becoming a more advanced and competitive region at the international level.

Conclusion

The MMTC Convention & Exhibition Center is a shining example of green architecture in Deli Serdang, showcasing the principles of sustainability and energy efficiency. This building not only meets international standards but also sets a new benchmark for sustainability in the region. As Deli Serdang continues to grow and develop, the MMTC Convention & Exhibition Center will serve as a beacon of hope for a more sustainable and environmentally friendly future.

Recommendations

Based on the design and features of the MMTC Convention & Exhibition Center, the following recommendations are made:

Promote Sustainable Development: **Encourage the use of green architecture and sustainable development practices in future projects.
Increase Energy Efficiency: **Implement energy-efficient systems and technologies to reduce energy consumption and carbon emissions.
Enhance Regional Image: **Demonstrate Deli Serdang's commitment to sustainable development and increase the attractiveness of the region.

By following these recommendations, Deli Serdang can continue to grow and develop in a sustainable and environmentally friendly manner, making the MMTC Convention & Exhibition Center a true landmark for the region.
MMTC Convention & Exhibition Center: A Beacon of Green Architecture in Deli Serdang - Q&A

As the MMTC Convention & Exhibition Center continues to make waves in Deli Serdang, we've compiled a list of frequently asked questions (FAQs) to provide more insight into this remarkable building.

Q: What is the main purpose of the MMTC Convention & Exhibition Center?

A: The MMTC Convention & Exhibition Center is designed to serve as a hub for meetings, incentives, conferences, and exhibitions (MICE) activities in Deli Serdang. It aims to increase the competitiveness of the region in the global arena and provide a platform for businesses, organizations, and individuals to connect and collaborate.

Q: What are the key features of the MMTC Convention & Exhibition Center's design?

A: The MMTC Convention & Exhibition Center's design incorporates the principles of green architecture, including:

Natural Lighting: **The use of large windows and strategic openings to optimize natural sunlight and minimize the need for electric lights.
Secondary Skin: **The application of secondary skin, such as pergolas or canopies, to reduce the intensity of sunlight and control room temperature.
Interior Paint Color: **The use of bright colors on interior paint to reflect light and create a lighter atmosphere.
Vegetation Around: **The arrangement of vegetation around the building to provide shade and promote natural air cooling.

Q: What are the advantages of the MMTC Convention & Exhibition Center's design?

A: The MMTC Convention & Exhibition Center's design offers several advantages, including:

Energy Efficiency: **Lower energy consumption, reducing operational costs and carbon emissions.
A Healthy Environment: **Fresh and healthy air, thanks to the use of natural lighting and good ventilation.
Strengthening the Regional Image: **Demonstrating Deli Serdang's commitment to sustainable development and increasing the attractiveness of the region.

Q: What is the total area of the MMTC Convention & Exhibition Center?

A: The MMTC Convention & Exhibition Center has a total area of 22,600 m2.

Q: What is the capacity of the convention room and exhibition room?

A: The convention room has a capacity of:

Large space: 3,000 people
Small space: 1,500 people

The exhibition room has a capacity of:

Large space: 1,500 people
Small room: 750 people

Q: What is the capacity of the meeting room?

A: The meeting room has a capacity of:

Type A: 100 people
Type B: 50 people
Type C: 25 people

Q: What design methodology was used to achieve the ideal design concept?

A: The designer team employed several methods, including:

Location Survey: **Studying geographical conditions and the environment around the MMTC complex.
Data Collection: **Collecting information through observation, documentation, and literature study.
Comparative Study: **Analyzing a project similar to the theme of Green Architecture to get inspiration and reference.

Q: What is the potential impact of the MMTC Convention & Exhibition Center on Deli Serdang?

A: The MMTC Convention & Exhibition Center has the potential to become a new landmark in Deli Serdang, serving as a center for MICE activities and reflecting Deli Serdang's commitment to realizing sustainable development. With this Convention & Exhibition Center, Deli Serdang can take a significant step towards becoming a more advanced and competitive region at the international level.

Q: What recommendations can be made based on the design and features of the MMTC Convention & Exhibition Center?

A: Based on the design and features of the MMTC Convention & Exhibition Center, the following recommendations are made:

Promote Sustainable Development: **Encourage the use of green architecture and sustainable development practices in future projects.
Increase Energy Efficiency: **Implement energy-efficient systems and technologies to reduce energy consumption and carbon emissions.
Enhance Regional Image: **Demonstrate Deli Serdang's commitment to sustainable development and increase the attractiveness of the region.